Masterclass: From Keyword Matching to Semantic Search - The 90-Day Roadmap

15% of your visitors use site search. They generate 45% of your revenue.

But 83% of e-commerce sites still use keyword matching that breaks the moment someone types "headfones" instead of "headphones."

Join Marc Firth (Founder, Firney) for a 45-minute deep dive into the exact 90-day roadmap we use to migrate enterprise D2C brands from keyword to semantic search.

# What You'll Learn:

→ Why search users convert at 4.63% vs site average of 2.77%

→ The 3-phase migration plan (Enhance → Hybrid → Semantic)

→ Real costs: £5k-£150k depending on phase

→ How to 100x your searches/day (with case study)

→ Week 1 audit you can run yourself

# Who This Is For

CMOs, VPs E-commerce, Directors Digital at £10M+ D2C brands